Broken Prism Studios

Supercharge Your Show Promotion: Essential Strategies for Musicians

• Take the Reins: You’re the Promo Powerhouse. Don’t wait for someone else to build your buzz. You are the primary driver of fan engagement. Own your promotion and make it happen.
• Fuel Your Inner Circle: Engage Your Existing Fans First. Your email list and social media followers are your most valuable assets. Connect with them directly – venues can’t reach your dedicated fanbase like you can. If you don’t have an email list, start building that direct line to your fans today.
• Unleash Your Social Creativity: Make Promo Fun! Inject your personality into your social media. Show promotions don’t have to be dull. Get creative, have fun, and let your unique vibe shine through.
• Partner with the Venue: Collaboration is Key. Reach out to the venue early, provide high-quality promotional materials, and maintain consistent communication. Remember, they’re juggling a lot, so be proactive and helpful. They want your show to succeed!
• Understand the Venue’s Ad Playbook: Align Your Efforts. Inquire about the venue’s promotional strategies (Facebook ads, radio spots, local event listings, etc.). Coordinate your efforts for maximum impact and wider reach.
• Don’t Sleep on Email: It Still Reigns Supreme for Ticket Sales. Email marketing remains a powerhouse for driving ticket sales. Utilize it consistently in the lead-up to every show to keep your fans informed and excited.
• Amplify Your Message: Embrace a Multi-Channel Approach. Don’t rely on just one platform. Utilize posters, direct messages, email, social media, event listings, and more. Repetition builds recognition and ensures your message cuts through the noise. People need to see it multiple times to take action.

Wise words from Maggie the Marketing Director at The Basement East (a six hundred capacity space in Tennessee).

Whether you’re a brand new garage band or you have been touring for 20 years. You can take control of your music promotion by actively engaging your existing fans through email and creative social media. Partner effectively with venues by understanding their promotional plans and providing them with quality assets. Maximize your reach and ticket sales by consistently employing a multi-channel approach, recognizing that repetition is crucial for audience awareness and action.

If you don’t have a team please consider reaching out to us. For a few dollars a day we will gladly work to promote your songs, shows, videos, using the latest tools and know how. We take a multi channel approach and build communities across all your social media. We have experience from being in various bands in Dallas, getting gigs booked, distributing cds, playing all over DFW, and working with artists like your self for more than fifteen years.

We’re not promising a Grammy, we are simply stating, we can increase your market presence, consistently. Get you placed all across the internet for wide reach and then zero in on your local market to increase show turn out. Photography, Videograpy, and Live Show streaming. We can handle it all at Broken Prism Studios.